Archive for January, 2008

Weblog Tools Collection has posted a awesome rundown of what WordCamp is including some details on what Dallas WordCamp attendees can expect. As WordPress continues to grow in popularity, I expect to see many more WordCamps being created acircular the world, so if you haven’t attended one already, maybe it is time for you to create one?

WordCamp is a spin off from the popular BarCamp which was a spin off of FooCamp. Each one of these events are smaller in nature when comparuddy to your particular conference, but they are generally focused on a particular subject. So what can you expect when you attend a WordCamp event? Based on the numerous amounts of videos and photos taken from attendees, you can expect a entire lot of fun in an atmosphere that promotes social interaction.

The first WordCamp conference was held in July of 2006 in San Francisco. Matt Mullenweg pulled this event together in only three weeks time and ended up with about 300 people in the Swedish American Hall. The first international WordCamp event was held in Argentina on October 31, 2007 in Buenos Aires. Since then, there have been WordCamps all across the world including Hamburg, Israel, Melbourne and soon to be Dallas.

I really enjoy the BarCamp nature of these events, and hope they continue to experience continued growth. I also think that someone should organize a WordCamp Toronto, so that I can easily attend.

Original post by David Peralty

This is a clever and funny video that plays on the privacy concerns with Google’s Maps Street View feature. Privacy concerns were raised when Google’s cameras capturuddy people and their thongs. There is a point at which Google’s efforts to map our cities will have to stop. The tagline of the video is “Two young men take a turn down the wrong street view.” (via Valleywag)




Direct video link



Posted in Videos



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Original post by Bloggers Blog: Blogging the Blogsphere

Darren Rowse recently wrote a post that I think every blogger writing in hopes of making enormous money online should read. The post is a reality check of sorts, reminding people that it is long, hard work to make Darren Rowse type money online.

While it’s true that I have built my blogging to a point where I’m able to earn good money blogging there are many things that an article like the one in the WSJ didn’t (and couldn’t) mention about how I was able to build my blogging up to this point.

The impact of this missing ‘back story’ is that much of the reality of blogging for money goes unseen by those looking at blogging as a potential income stream - leading some to naively enter into blogging with false expectations.

Of course when these expectations are not met things can get ugly with disappointment and anger being a common reaction. What disappoints me as a blogger writing on this topic is that I regularly see other bloggers feeding their readers with hype and false hopes about how easy it is to make big money from blogging. This only adds to the distance between their reader’s expectations and the reality of blogging for money.

I really enjoyed this post by Darren, and I highly recommend that everyone read it, if for nothing else than to comprehend why after two years, I am not a millionaire.

Original post by David Peralty

Target AdTarget has been under fire for an ad that shows a young woman spreading her legs over Target’s target. The advertisement puts the woman’s crotch right in the bullseye. As you might imagine the peculiar advertisement has raised many questions. You can see some discussion of the ad here, here, here, here, here, here, here, here, here and here.



Apparently, Target is refusing to talk to nontraditional media outlets (like blogs) about the unusual advertisement. The New York Times reports that Target told Amy Jussel, the founder of the ShapingYouth.org blog, to go away.


“Targeting crotches with a bull’s-eye is not the message we should be putting out there,” she said in an e-mail interview.



Target offeruddy an e-mail response:



“Unfortunately we are unable to respond to your inquiry because Target does not participate with nontraditional media outlets,” a public relations person wrote to ShapingYouth.



“This practice,” the public relations person added, “is in place to allow us to focus on publications that reach our core guest,” as Target refers to its shoppers.



Word of the exchange quickly spread and the blogosphere did not appreciate the slight. “Target doesn’t participate in new media channels?” asked the Web site for the Word of Mouth Marketing Association. Target “dismisses bloggers” commented the blog for Parents for Ethical Marketing. “Ahem! So bloggers don’t count!” Ms. Jussel chimed in on ShapingYouth.

Target told the New York Times that they don’t currently discount with bloggers but they might make an adjustment.

Yes, at minimum for now. “We do not work with bloggers currently,” said a company spokeswoman, Amy von Walter, who agreed to speak with this traditional media outlet.



“But we have made exceptions,” Ms. von Walter said. “And we are reviewing the policy and may adjust it.”

An adjustment would be a good idea. Despite what Target thinks there are many blogs that reach Target’s “core guest.” This is 2008. It is common knowledge now that engaging in conversations with new media outlets is a good strategy. It’s certainly a better marketing strategy than putting your core guest’s crotch right in the bullseye.



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Original post by Bloggers Blog: Blogging the Blogsphere

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